Marketing Execution – Plan, Execute, Track, Measure Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and one to one marketing Professional Hadapsar Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results. Execution makes all the necessary elements of marketing work to bring strategy to life. For example,… Read More »one to one marketing Professional Hadapsar Pune

Marketing Services What’s the difference between your customized marketing coaching and your online marketing game plan? The customized marketing coaching covers all aspects of coaching based on what your business needs. You could use the coaching hours to help you create a full marketing plan for your business, solve a specific challenge, get training on some aspect of marketing you want to learn better, guidance on how to use inbound… Read More »Frequently Asked Questions About Marketing

1. Administrative sales manager: Administrative sales managers are found normally in highly integrated sales organisations selling multiple lines of products in national and international markets. He is known by alternative titles such as ‘vice president’, ‘in-charge of sales’, ‘director of marketing’, ‘general sales manager’ and ‘marketing manager’. He is primarily concerned with coordination and integration of all the company activities relevant to marketing. He is not an authority on design, engineering,… Read More »Sales Manager Types: 9 Types of Sales Manager

B2B Marketing Strategies Choosing the right B2B marketing channel is important. With so many advertisements and brands competing for attention, it’s easy to get lost in the shuffle. Especially when consumers, both B2B and B2C, have so many outlets competing for their attention. Think of the amount of time you can spend across social media platforms alone! Some believe that our attention span is down to a little as eight… Read More »B2B Marketing Strategies

What is B2B Marketing? B2B marketing is short for for business-to-business marketing. It’s one of the two major categories of marketing, and differs significantly from the other major category, B2C marketing (business-to-consumer) marketing. We’ll explore the differences between B2B and B2C in more detail in just a moment. First, it’s important to define B2B marketing: B2B MARKETING DEFINITION 1The Technical DefinitionB2B marketing is promoting products and services to other businesses, typically: (1)… Read More »What is B2B Marketing?

Your product team is the conduit to your customer, helping you understand how users interact with your product and what’s next in its evolution. So, when you have customers around the world, you need a global team who can reach that diverse audience. But building a cohesive, collaborative global team can be challenging. Consider our situation: Travel agencies in more than 130 countries use the Travelport platform daily. Travel agencies’… Read More »Building an Effective Team Across Multiple Locations

The Emergence of Launch Practices A decade ago, the practice of product launch was not even recognized. Companies somehow got their products to market, but no one really knew how they did it. Today, companies must be smarter. If products aren’t properly launched, companies can’t generate revenues, grow, or even survive.With today’s dynamic economy and the pressures to be more competitive and profitable, solid launch processes are even more critical.… Read More »Product Launch as a Key Business Process

Lovability shares what Aha! co-founder and CEO Brian de Haaff knows from a career of founding successful technology companies and creating award-winning products: Love is the surprising emotion that product builders cannot afford to ignore. The national bestselling book also reveals the secret behind the phenomenal growth of Aha! and the engine that powers customer love—a set of principles named The Responsive Method. The following is a preview of Lovability, made available… Read More »Lovability: How to Build a Business That People Love and Be Happy Doing It

Creating a Strategic Product Plan By Bill Thomson Most technology companies have a product management department serving as the “voice of the customer” and helping to better understand market needs. This function typically generates an extensive roadmap of new products and enhancements, but is product management really being used strategically? For example, what is the product strategy that is driving roadmap priorities? And how is the product strategy linked to the… Read More »Creating a Strategic Product Plan

Once you’ve captured the attention of new customers, you need to keep them engaged until they make their next purchase. Here are 5 tips to keep your brand relevant and boost your customer return rate. Relationships are key to building brand loyalty. By creating a pleasant rapport with your customers, you build a relationship that they’ll feel good about—one that will keep them coming back time and time again. Our virtual… Read More »Tips to Create Repeat Customers