It’s difficult to grow revenue faster than your industry’s growth rate and faster than your competitors. Fulcrum’s Revenue Growth Methodology allows you to accelerate your rate of revenue growth. It does this by getting the functional strategies of sales, pricing, marketing, product management, and human resources into alignment with the CEO’s strategy and the external marketplace. The Nine Steps of the Revenue Growth Methodology Fulcrum has discovered that organizations that… Read More »The Revenue Growth Methodology

  Module 1: Introduction to Management Why It Matters: Introduction to Management Management Primary Functions of Management Types of Managers and Their Roles The Advantages of Managing People Well Putting It Together: Introduction to Management Assignment: Primary Functions of Management Discussion: The Importance of “Why” Module 2: History of Management Why It Matters: History of Management Scientific Management Bureaucratic Management Humanistic Management Current Developments in Management Practices Putting It Together:… Read More »Principles of Management

  Module 1: Role of Business Why It Matters: Role of Business What Is Business? For-Profit vs. Nonprofit Factors of Production Functional Areas Stakeholders External Forces Putting It Together: Role of Business Discussion: External Factors = Internal Pressure Discussion: The Stakeholders of Salty Pawz Assignment: What Does a Business Look Like? Assignment: What Is Killing Our Business? Module 2: Economic Environment Why It Matters: Economic Environment What Is Economics? Economic… Read More »Introduction to Business

Chapter 13 Manage Your Career I long to accomplish a great and noble task, but it is my chief duty to accomplish small tasks as if they were great and noble. Helen Keller A journey of a thousand miles begins with a single step. Lao-Tzu A Shining Star In the morning, Jackson gives a lot of thought to what he is going to wear to work. Not only does he… Read More »Manage Your Career

Chapter 12 Be a Leader Leadership is action, not position. Donald H. McGannon Leaders don’t create followers, they create more leaders. Tom Peters The Biggest Challenge Casey is the Human Resource manager at your company. You set an appointment with him because of some issues you are having with your supervisor. “Casey,” you say, “I really need to vent. Can I sit down and talk with you?” Casey offers you… Read More »Be a Leader

Chapter 11 Work with Labor Unions You can’t do it unless you organize. Samuel Gompers Only a fool would try to deprive working men and working women of their right to join the union of their choice. Dwight D. Eisenhower Unhappy Employees Could Equal Unionization One afternoon, one of your employees comes to you with some news. She tells you that she has heard talk of employees unionizing if they… Read More »Work with Labor Unions

Chapter 10 Manage Diversity at Work We all live with the objective of being happy; our lives are all different and yet the same. Anne Frank Differences challenge assumptions. Anne Wilson Schaef Hiring Multicultural On a Tuesday afternoon, as you are getting ready to go to lunch, you receive an e-mail from your human resources (HR) manager about the need to hire a new project manager, and there is a… Read More »Manage Diversity at Work

Chapter 9 Handle Conflict and Negotiation Significant portions of this chapter were adapted from Talya Bauer and Berrin Erdogan’s Organizational Behavior textbook with permission of the authors. Bauer, T. N., & Erdogan, B. (2010). Organizational Behavior(Version 1.1). Irvington, NY: Flat World Knowledge. The only way to get the best of an argument is to avoid it. Dale Carnegie During a negotiation, it would be wise not to take anything personally. If you leave… Read More »Handle Conflict and Negotiation

Chapter 8 Make Good Decisions Significant portions of this chapter were adapted from Talya Bauer and Berrin Erdogan’s Organizational Behavior textbook with permission of the authors. Bauer, T. N., & Erdogan, B. (2010). Organizational Behavior>(Version 1.1). Irvington, NY: Flat World Knowledge. A peacefulness follows any decision, even the wrong one. Rita Mae Brown The hardest thing to learn in life is which bridge to cross and which to burn. David Russell Too Many… Read More »Make Good Decisions

Chapter 7-Work Effectively in Groups Significant portions of this chapter were adapted from Scott McLean’s Business Communication for Success textbook with permission of the author. McLean, S. (2010). Business Communication for Success(Version 1.0). Irvington, NY: Flat World Knowledge. Teamwork is the ability to work together toward a common vision. The ability to direct individual accomplishments toward organizational objectives. It is the fuel that allows common people to attain uncommon results. Andrew Carnegie Never… Read More »Work Effectively in Groups