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Cultural Experiences Experiential Marketing in the Travel Industry–A lot of people don’t know much about the cultures in other countries, so businesses in the travel industry may want to focus on educating consumers on other cultures during their experiential marketing event. For example, Colombia wanted people in the U.S. to know that the country was reinventing itself into a luxurious vacation destination. Instead of rebranding themselves using traditional ads, Colombia… Read More »Experiential Marketing in the Travel Industry

Experiential Marketing for Restaurants–Whether you own a fast food restaurant, a fine dining establishment, or an eatery that falls somewhere in between, you have one thing in common with every other restaurant. You’re in a great position to use experiential marketing to increase customers, customer loyalty, name recognition and more. Why? As foodie culture has taken off in the United States and beyond, diners are clamoring to attend interesting food-related… Read More »Experiential Marketing for Restaurants

Experiential Marketing in Retail Many industry insiders have predicted that experiential marketing will become a tactic that marketers in retail cannot avoid in 2018. Getting customers to visit a store in person as opposed to shopping online is difficult. To get customers through the door, brands need to offer them a unique in-person shopping experience that they can’t get online. For this reason, many retailers have turned to experiential marketing.… Read More »Experiential Marketing Predictions for 2018

Experiential Marketing Demands Unite Baby Boomers and Millennials-Marketers will be well aware that the market place presents two very clear groups of consumers: the baby boomers and the millennials. It is often overlooked that these two consumer groups are closer than expected…if you think about it, the millennials are most often the children of the baby boomers and while they have separate values and interests, they can both benefit and… Read More »Experiential Marketing Demands Unite Baby Boomers and Millennials

we’re also a full-service experiential marketing agency- Wait – so a food truck can be used as a sales and marketing platform? That’s right! With eye-catching custom wrapping and effective branding, a food truck is the most creative, high impact (and practical!) promotional tool for sampling and retail promotions. Trucks are ideal and cost-effective solutions for companies looking to test out new markets, launch a new product to a targeted… Read More »we’re also a full-service experiential marketing agency