Skip to content
Home » Uncategorized » Page 2

Uncategorized

Tips to Build a Strong Direct Mail Database

    Direct mail has been hailed as a great marketing tool to reach new customers, but those customers don’t come out of nowhere. You have to build a direct mail database before your marketing messages can be sent. Some companies make the mistake of putting all their efforts into their marketing materials, when in fact, who you target is just as important, if not more! Here are tips to build a… Read More »Tips to Build a Strong Direct Mail Database

    THE DO'S & DONT'S OF SALES PROMOTIONS

      THE DO’S & DONT’S OF SALES PROMOTIONS–Sales promotions are the lifeblood of brands around the globe  driving excitement around product launches, raising awareness of products USPs, and providing an edge over competitor brands. Whilst they aren’t to be shied away from, it is worth noting that a badly thought out promotion can cause as many issues as they are designed to solve. Take the Hoover free flights fiasco for example… Read More »THE DO'S & DONT'S OF SALES PROMOTIONS

      FACE-TO-FACE OR DOOR-TO-DOOR MARKETING: HOW TO GET THE BEST START

        FACE-TO-FACE OR DOOR-TO-DOOR MARKETING: HOW TO GET THE BEST START— Face-to-face or door-to-door marketing is the act of going from one business (or household) to another physically in order to sell your services. Face-to-face marketing may seem like a nerve-wracking thing to do for the new entrepreneur or freelancer. However, when done right, it’s a very powerful way to build a business. If you know how to do face-to-face marketing—you can decide… Read More »FACE-TO-FACE OR DOOR-TO-DOOR MARKETING: HOW TO GET THE BEST START

        SCRATCH CARD PROMOTIONS- WHAT MAKES A WINNING COMBINATION?

          Scratch cards are the oldest & highly popular mechanic used within the world of sales promotions; scratch off a plastic coating to reveal a picture, code, symbol or number to find out if you’ve won a prize. Scratch cards provide instant gratification to aid consumer attraction, engagement and retention. What makes scratch cards so appealing? The process of scratching off the plastic panel adds a little drama and anticipation to… Read More »SCRATCH CARD PROMOTIONS- WHAT MAKES A WINNING COMBINATION?

          Hello world!

            Welcome to WordPress. This is your first post. Edit or delete it, then start writing!